Greensboro Orthopaedic to Open Clinic at Signature Place

By Doug Campbell
The Business Journal Serving the Greater Triad Area 

Published June 18, 2004

The Greensboro Orthopaedic Center plans a new 30,000-square-foot clinic at Signature Place, aiming to provide easier-to-access services for its growing client base.

The new office is to occupy the second level of Signature Place, which is behind Greensboro's Friendly Center.  The investment value of the upfit wasn't disclosed, construction already has begun with Lomax Construction serving as general contractor and Moser Mayer Phoenix as architect.

"We got to the point where we didn't have any chairs for any new employees," said Administrator John Nosek.  "We're seeing increaed volume and demand, and we wanted to be close to the hospital environment of Wesley Long, where we do the majority of our business."

Nosek attributed growing demand for orthopaedic services to an aging population in addition to Greensboro's overall growth. 

Greensboro Orthopaedic's main office will remain at 1401 Benjamin Parkway, less than two miles from Signature Place.  The center, which diagnoses, treats and rehabilitates diseases to bones, joints, ligaments and muscles, employs 125 people, including 13 physicians.  It expects to add 10 staffers for the Signature Place clinic, which is scheduled to open in November.

The center will move out of a satellite office in Adams Farm once the Signature Place construction is done, Nosek said.

The new office will include 30 exam and treatment rooms, plus 9,000 square feet of space for physical therapy and rehabilitation.

Signature Place manager Tom McMurray said it makes sense for his development to house medical practices since health care is one of the region's fastest-growing sectors.  Signature Place, McMurray said, "is in a good position to participate in that growth."

Reach Doug Campbell at (336) 725-1163 or dcampbell@bizjournals.com

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